Challenge
Write a CTA for a car manufacturer with which the user can start the car configurator. The car manufacturer produces luxury cars.
Audi
Porsche
Call to action Challenge
Inspiration
My Result
Ready to start a wonderful journey with you?
Create your own Tesla.
Rationale
'Wonderful journey', this word makes users feel like it must be a journey without obstacles, full of good things and good memories, and this brand will take them on a beautiful journey.
CTA, 'Create your own...' contains a feeling that users can own and also touch this luxury car.
Buid your speed.
Go to Configurator
Rationale
The strong word 'Build' gives the impression that the results will come out to have a stable structure. Including the word 'Speed' provides a feeling or mood of speed, making the car much more stronger, safer and faster. 'Go to Configurator' CTA also guides users to visit the website conveniently.
Ready to turn your dream into reality?
Build your dream.
Rationale
A luxury car is the dream of many people. Even that is a dream, this brand can make your dreams come true with a message 'Ready to turn your dream into reality?' showing that if you are ready to follow your dreams, you can do it right away. As if only you pressed the CTA 'Build your dream.', your dream will come true right away.